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Find your perfect Whakatane experience
Whakatāne is a coastal town in the eastern Bay of Plenty.
Explore Whakatane by Attraction
Maori Culture
from NZ $199
3 hours 30 mins
Tourist Information About Whakatane
Whakatāne is a coastal town in the eastern Bay of Plenty. It is one of the sunniest places in New Zealand and has a strong connection to Māori history and culture. The town sits beside a river and opens out to the ocean, offering natural beauty and cultural depth. A well-known feature of Whakatāne is the statue of Wairaka near the river mouth. It marks a story of bravery from early Māori settlers and is an important part of the town’s identity. Cultural sites and guided tours help visitors learn more about local traditions.
There are walking tracks along the coast and up into nearby hills. These walks offer sea views, native bush, and chances to spot birds and wildlife. Lookout points around town provide peaceful views over the bay and the surrounding land. Whakatāne also has parks, gardens, and small museums. These are quiet places where you can explore the area’s natural and historic features. The town centre has local shops and cafés, adding to its charm.